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Global Marketing: Strategy, Practice, and Cases Global Marketing: Strategy, Practice, and Cases by Ilan Alon, Eugene Jaffe, Christiane Prange, Donata Vianelli

Global Marketing: Strategy, Practice, and Cases

by Ilan Alon, Eugene Jaffe, Christiane Prange, Donata Vianelli


ISBN 13: 9780367196080

Format: Hardcover (666 pages)
Publisher: Routledge
Published: 17 Aug 2020

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New : $239.65  
New : $239.65